Embla

Terms of Use

Last updated: 31 July 2026

These Terms of Use (“Terms”) form an agreement between you and Kilter Digital, a Norwegian sole proprietorship (enkeltpersonforetak, org. no. 936 936 768) owned by Filip Jolma Helland Kilter (“Provider”, “we”, “us”), governing your use of the Embla mobile application (“the app”). By downloading or using the app, you accept these Terms.

Embla is not a medical device. It is a cosmetic and informational product. It does not diagnose, treat, cure or prevent any condition, and nothing it shows you is medical advice. If you have a concern about your skin or your health, speak to a qualified professional.

1. The service

Embla measures your face from a photograph you take, and produces a written analysis and a skincare plan that it re-measures and adjusts over time. Measurements are computed on your device and the written reading is generated by an AI model. All readings are estimates, they may be incomplete or wrong, and they are provided for cosmetic and informational purposes only.

Some features are free and some require an active subscription. We may change, suspend or discontinue features, and we may apply fair-use limits on how many analyses can be run in a period.

2. Eligibility

You must be at least 16 years old to use the app, and old enough to enter a binding contract where you live. The app is intended for your own personal, non-commercial use, on a face you are entitled to photograph.

3. Subscription, billing and cancellation

Embla Pro is an auto-renewing subscription sold through the Apple App Store. The plans currently offered are:

PlanPriceRenews
YearlyUSD 59.99Every 12 months
WeeklyUSD 9.99Every week

Prices are shown in the app in your local currency before you buy, and are set by store region; the figures above are the United States prices and may differ where you live. There is no free trial.

Purchases through the App Store are also subject to Apple’s Standard End User Licence Agreement, available at apple.com/legal/internet-services/itunes/dev/stdeula.

4. The welcome offer

We sometimes offer a discounted introductory price on the yearly plan, shown once. Where you accept it, you pay the introductory price for the first year and the subscription then renews at the standard yearly price stated above unless you cancel. The exact prices are shown to you on the offer screen before you buy. Introductory pricing is subject to Apple’s eligibility rules and is available once per Apple ID.

5. Acceptable use

You agree not to:

6. Your content and your photograph

You keep all rights in the photographs you take and the data you enter. You grant us only the limited, temporary permission needed to process a photograph in order to return your analysis for that request. As set out in our Privacy Policy, your capture photograph is never stored, and it is never used to train models, published or shared.

7. Intellectual property

The app, its design, its text and its underlying software are owned by us or our licensors and are protected by intellectual property law. We grant you a personal, revocable, non-exclusive, non-transferable licence to use the app on devices you own or control, in line with these Terms and the App Store terms. You may use the output of your own analysis for your own personal purposes.

8. Disclaimers

The app is provided “as is” and “as available”, without warranties of any kind to the extent permitted by law. We do not warrant that the analysis will be accurate, that any particular result will follow from using the plan, or that the service will be uninterrupted or error-free. Appearance and skin outcomes depend on many factors outside our control, and we make no promise of any specific result.

9. Limitation of liability

To the fullest extent permitted by law, we are not liable for indirect, incidental, special or consequential loss, or loss of data, profit or goodwill, arising from your use of the app. Our total aggregate liability arising out of or in connection with the app is limited to the amount you paid us in the twelve months before the event giving rise to the claim.

Nothing in these Terms limits liability that cannot be limited by law, including liability for death or personal injury caused by negligence, or for fraud. If you are a consumer, you keep the mandatory statutory rights available to you under the law of your country of residence, and nothing here overrides them.

10. Termination

You may stop using the app at any time and delete it. We may suspend or terminate access if you breach these Terms or use the service in a way that harms it or other users. Sections that by their nature should survive termination, including intellectual property, disclaimers, liability and governing law, will survive.

11. Changes to these Terms

We may update these Terms from time to time. The “Last updated” date above will change, and continued use of the app after an update means you accept the revised Terms. If a change materially reduces your rights, we will make it clear in the app where appropriate.

12. Governing law

These Terms are governed by the laws of Norway, without regard to conflict-of-law rules, and the Norwegian courts will have jurisdiction. If you are a consumer resident elsewhere in the EEA, this does not deprive you of the protection of the mandatory consumer law of your country of residence, or of your right to bring proceedings there.

13. Contact

Kilter Digital (enkeltpersonforetak)
Org. no. 936 936 768
Kong Haralds gate 46A, 4041 Hafrsfjord, Norway
Email: fk.apps.customer@gmail.com